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Why is the culture of your company crucial to its success, and how can you make it better?

Mastermind
You must have heard multiple times that Organizational culture is critical in shaping an organization’s success or failure.
So what makes Organizational culture?
It is the personality of an organization. It is how people behave, make decisions, practices, and values they follow. It is an organization’s character. It is the actions, choices, norms, and ideals that individuals take.
Good cultural examples include Google, which is renowned for its creative and encouraging workplace environment where employees are encouraged to take risks and learn from failure. Customer service and teamwork are top priorities at Southwest Airlines.
Enron and Wells Fargo are a few examples of terrible organizational cultures that encourage unethical behavior, i.e., profits over all else. Or Uber, which is alleged to have fostered a toxic culture of retaliation, harassment, and discrimination.
How can the culture of your company be shaped?
You must take your time.
Step#1: Have a purpose, vision, and set of values that will serve as your company’s North Star and serve to direct your personnel with things like ethical standards.
Step#2: Create policies and procedures that are consistent with your mission and vision statements.
Step#3: The most crucial thing is to create a communication strategy that enables open, transparent, 360-degree communication. Here, encouraging and rewarding staff for their suggestions for improving policies and procedures is the main objective.
Simply said, a good organizational culture is essential to fostering a sense of cohesion, pride, and purpose among staff members, which in turn increases motivation, productivity, and retention. Additionally, if culture is not promoted, a poisonous environment will develop, leading to low morale, a high rate of turnover, and subpar performance.

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